Geotag

A geotag is a location tag you can add to social media posts to show where your content was created or what place it’s related to. Whether you're posting from a popular travel spot, a local business, or an event, adding a geotag lets your audience know exactly where you are—or where the action happened.

Geotags help increase visibility, as posts with location tags often appear in location-based searches or feeds. They're also great for boosting engagement, connecting with local communities, and giving context to your content. For brands and influencers, geotags can play a key role in targeting specific audiences and tracking campaign reach in certain areas.